Why You Should Hire An Author Marketing Coach


As an author, everyday life and trying to write sometimes don’t really mix. Try adding marketing to the mix and for some authors they end up having a mess on your hands. This is where a Marketing Coach can come in handy.



There is no shame in getting help in life and the same goes for being an author. There are several ways hiring an Author Marketing Coach can help you, below are a list of just a few of the ways.

  1. Branding
  2. Setting Up Your Marketing Plan and Goals
  3. Automation
  4. Sounding Board and Someone To Ask Quick Questions



Branding is a huge part of being an author, you want your branding to be recognizable throughout all of your social media accounts. Your goal as an author is for readers to know that it’s you and your books. A coach can walk you through building your author branding and show you how to maintain it. They can help you build a plan that you can build upon as you continue to write and publish your books.


Your Marketing Plan and Goals

This is another huge topic that authors should pay attention too. The main goal as an author is to sell books right? Well if you don’t have a sturdy marketing plan and marketing goals in place, then you won’t know which direction to take any of your marketing. A Marketing Coach will help you set up a strategic plan and set your goals for at least three to six months at a time, sometimes even longer depending on the coach. Just like in life, authors must have goals they want to reach.



Automation is a huge topic of discussion lately and I for one am someone that loves automation, especially when it comes to Social Media marketing. Automating your social media frees up your time as an author to write and well live your life to it’s fullest. I know you’re probably on social media at least a few hours a day, sometimes even more, that’s not really helping when you really need to buckle down and write. I know Social Media can be addicting. Let’s take a quick glance into my social media automation.



Now, this is just a glimpse into my CoSchedule calendar and only for part of the month. I also use another system to automate my Instagram. I also automate my Social Media 100 days in advance. Now, how much time do you think this took me?  It’s not as long as you think, trust me! This only took me four hours on a Sunday afternoon to automate 100 days worth of Social Media posts and even blog posts. A Marketing Coach can teach you the steps it takes to do this and so much more.



Have you ever had that question that you’ve been dying to ask someone about your marketing? The only thing is you have no idea who to ask.  This is another way an author marketing coach comes in handy, they are there to do just that. Answer those questions that you need to be answered.  They are there to help you and even at times be a sounding board.


There are tons of other reasons to hire an Author Marketing Coach, this is only four, but they are four of the main reasons. Authors you don’t have to handle everything on your own, Author Marketing Coaches are here to help you. If you have any questions about hiring an author marketing coach, please leave me a comment below. I’d be happy to help in any way that I can.



Sign up for our tribe newsletter for other tips and tricks for authors as well as any upcoming workshops.

* indicates required